Naya PMS — property booking system on LINE

Turn your property's LINE into an automated booking system

Built for small and mid-size Thai properties — homestays, pool villas, resorts, hostels and boutique hotels.

  • We set it up for you, free — done in 1 day
  • No commitment, cancel anytime
🏝Baan Suan Pool Villa
Hi 😊 Which dates are you looking at?
Anything free this Saturday? 2 nights
Sat 2 Aug – Mon 4 Aug: we have 3 room types available
🏊
2-bedroom Pool Villa
฿4,500/night
2 rooms left · 4 guests
Learn more
🌿
Garden Suite
฿2,800/night
4 rooms left · 2 guests
Learn more
Friday and Saturday nights use the weekend rate — the system has already included it in the total.
Book nowMore photosWhere are you?
Type a message…
The problem

Thai properties run into the same things every day

Too slow to reply, guests leave

Several guests message about availability at the same time. By the time you've answered them all, some have already booked somewhere else.

Sending the same photos and rates

Room photos, rates, location, bank account number — dozens of times a day until you're worn out.

Late-night messages go unanswered

A guest messages at 2am. By the time you reply the next morning, they've booked somewhere else.

Losing 15–20% to OTA commission

Every booking through an OTA gives up 15–20% in commission — even for repeat guests coming back to stay again.

How it works

3 steps, all in one chat

1

The guest opens your property's LINE

They see the room catalog with photos, rates and amenities, and pick their dates from a calendar that shows real availability.

Pick your dates
SuMoTuWeThFrSa
2728293031123456789
2 nights · 2 rooms left · ฿9,400 total
2

They send a booking request

The guest fills in a few details and taps "Send booking request". Your admins are notified instantly — both live in the web app and via Web Push in the browser, even when the page is closed.

🔔 Browser notification
New booking request
2-bedroom Pool Villa · 2–4 Aug · 2 nights
Somying · ฿9,400
3

You confirm and get paid

The admin checks availability and confirms. The system automatically sends a payment QR to the guest in the chat. The guest transfers and sends the payment slip back in the same chat.

BK-25690802-0031Confirmed
Scan to pay ฿9,400
For guests

Guests can do it themselves, without waiting for an admin

Room catalog inside LINE

Multiple photos, nightly rate, maximum guests, room size, bed type, view and amenities — names and descriptions in both Thai and English.

Check availability instantly

Pick check-in and check-out dates from the calendar. The system checks live availability in the database and shows how many rooms are left in each type, with the price.

LINE Mini App (LIFF)

Opens right inside LINE — no jumping out to a browser, no extra app to install. Guests are signed in automatically with LINE, with no new account to create.

AI answers automatically, 24/7

It only draws on real data from the system and never makes things up — you can switch the bot on or off. When it's off, messages go straight to your admins instead.

What the AI can answer

The guest asksThe system answers
"Any rooms free on the 20th?"Checks real availability for the dates given, then replies with the nightly rate.
Asks about one specific roomSends a room card (Flex Message) with photos, price and details.
"What room types do you have?"Sends a swipeable room catalog (carousel).
Wants to book the room they pickedSends a booking summary card with a QR for payment/confirmation.
Asks about their own booking historySends that guest's bookings — booking number, dates, number of nights, status, total.
Asks about location, phone number, amenitiesAnswers only from the property profile the owner filled in.

Understands conversational dates

"today" "tomorrow" "this Saturday" "9 Jun" "the 20th" → converted into real dates, using Thailand time UTC+7.

Remembers the conversation

If a guest gives dates in one message and asks about rooms later, the system remembers — and won't greet them again mid-conversation.

Stays on topic

If a guest asks about something unrelated to the property, the system says briefly that it can only help with the property.

For property owners

A complete back office, right in your browser

Available in Thai and English, with light and dark mode.

Room Board

See the whole month on one screen

Rows = individual room units, columns = days of the month, grouped by room type → floor.

  • Click an empty cell → create a new booking for that room right away
  • Click a booking bar → confirm / check in / check out / cancel / move room, straight from the board
  • A warning color for bookings past their check-out date that haven't been checked out
  • Move to the previous or next month, and filter by room type
Room Board · August 2026
1234567891011121314
V-101
V-102
G-201
G-202
H-301
PendingConfirmedStayingChecked outOverdue check-out
Analytics

Standard hotel industry metrics

With a comparison against the previous period — no opening Excel to work it out yourself.

  • ADR (Average Daily Rate) — average room rate per night
  • RevPAR (Revenue per Available Room) — revenue per room available to sell
  • ALOS (Average Length of Stay) — average number of nights per booking
  • Lead time — how many days ahead guests book · cancellation rate · revenue by room type
app.nayapms.com/analytics
Revenue
฿428K
+18% vs last month
ADR
฿3,240
+6%
RevPAR
฿2,110
+11%
ALOS
2.4 nights
−0.2
Occupancy
Last 14 days · % of rooms available to sell

Live Chat Inbox

Read and reply to LINE chats from the admin site, without switching to the LINE app. Images are supported — payment slips guests send are stored in the system and can be opened any time.

Realtime & Web Push

The screen updates the moment a booking changes, so several people with it open all see the same thing — and notifications reach the browser even after the page is closed.

Room management

Room counts are calculated automatically from the room units in service, with nothing to type in · create rooms in bulk (up to 200 per batch, with a preview) · take a room out of service while it's being repaired.

Booking management

Pending → confirmed → checked in → checked out (cancel from any status that isn't finished) · check in straight from pending — handy for walk-ins.

Property profile

Owners can edit the logo, phone number, LINE/FB/IG links, Google Maps and bilingual amenities with photos themselves — this is the data the AI uses to answer guests.

CRM and loyalty points

Keep records of past guests, award loyalty points and broadcast coupons to the group you choose — available now on the Pro plan.

Under the hood

Oversell protection

The most important mechanism in the system — it runs every time a booking is created.

  • 1
    Temporarily lock the room type record

    Every time a booking is created, the system locks that room type's record first.

  • 2
    Count the bookings that overlap the requested dates

    Checked against the database itself, before the new booking is saved.

  • 3
    Fully booked = rejected immediately

    Even when several guests tap book at the very same second — there is no way to sell more rooms than you actually have.

The system assigns a room unit automatically (the lowest-numbered room that is free and in service), and admins can move the guest to another room later.

Automatic pricing

Nightly rate (Friday/Saturday use the weekend rate) + extra guest fee per person per night + pet fee per pet per night — no math on your side.

Multi-tenant

Each property has its own slug and its own sign-in page. Property A's data can never be read or edited from Property B's account — with database-level Row-Level Security as the safety net.

Compare options

Why not the old way, or an expensive system

The old wayLINE + sending photos + ExcelExpensive web booking systemsSiteMinder, Little Hotelier, etc.Naya PMS
Response speedAdmins can't keep up, replies are slowGuests have to leave for another site and often don't go through with itTakes bookings automatically, 24/7
Guest experienceSending the same photos/rates all dayHave to visit a website or install another appBook inside LINE, no app to install
OvernightNobody to reply, bookings missedAnswers 24/7
AccuracyDouble bookings happen oftenOversell protection built in
CostNo system fee, but you pay OTA commissionExpensive and overly complexNo OTA commission, affordable pricing
Getting startedHard to set up, a long learning curveWe set it up for you, free
FitFine for a property with 1-2 roomsMore than a small property needsBuilt specifically for small and mid-size properties
We're not telling you to stop using OTAs — OTAs are still useful for finding new guests. What Naya PMS does is make returning guests book direct instead of costing you commission all over again. And if you want two-way sync, there's a Channel Manager module that connects to Channex and sends ARI to Booking.com / Airbnb.
Calculator

How much of your profit does OTA commission take

Slide in the real numbers for your property.

OTA commission paid per year (at 17%)
฿244,800
If half of those bookings moved to direct booking on LINE
you would save around ฿122,400 a year

Based on the 15–20% OTA commission range stated in our product documentation, using 17%, which is below the midpoint of the range (17.5%) to keep the estimate conservative · these figures are an illustration, not a guarantee of results.

Who it's for

Built specifically for properties this size

Pool villas

From 1 villa upwards — extra guest fees and pet policy built in.

Homestays / guesthouses

Around 5–20 rooms — manageable even if the owner answers every chat alone.

Small and mid-size resorts

Around 10–50 rooms — Room Board keeps several room types under control at once.

Hostels

High booking volume, low nightly rate — oversell protection matters most.

Multi-property hotel chains, or properties that already run a PMS → we recommend the Enterprise plan, which can connect via API. Properties that want full OTA sync → you'll need the Channel Manager module.

Current limitations, stated honestly

What the system doesn't support yet — better to say so now than disappoint you later.

  • No automated online payment yet (payment gateway) — today the system sends a QR to the guest, and the guest sends the payment slip back in the chat.
  • The AI only answers text messages — images and stickers are saved for admins to see and reply to themselves, but the AI won't answer them automatically.
  • OTA sync (Channel Manager) is a separate module and isn't automatically included in the Starter/Pro plans.
  • The payment QR is still a single value for the whole system — a separate QR per property has to be arranged with our team.
  • Your own domain is not supported yet (e.g. book.yourhotel.com) — you use a subdomain of the system.
  • Consolidated reporting across several properties in one account is not supported yet.
  • Room Board doesn't support dragging or resizing bookings yet — use the move-room button instead.
  • There are no per-role staff permissions yet — all admin accounts within the same property have equal access.
FAQ

Frequently asked questions

Read next

First month free, cancel if it's not for you

We set up the system and design your LINE menu for free, finished within 1 day.

Our Thai team, Mon–Fri 9:00–18:00